Director; Marketing Division Co-Chair, Sponsorship/Corporate Relations Oversight; Marketing Communicators Section Liaison
In her 18 years of marketing communications experience, Margaret has developed a strong track record of contributions in advertising, consumer marketing, and brand management within the consumer packaged goods, retail, and service industries.
Her first efforts involved the development of integrated strategic advertising and marketing communications programs for new and existing brands while in the advertising industry for worldwide agencies Darcy Masius Benton & Bowles and Foote Cone & Belding in San Francisco. In these endeavors, Margaret brought innovation and passion to ensure her clients were relevant and well represented with the consumer. She then moved to manage the marketing communications and public relations efforts on the client side for Qantas Airways, Boston Market, and Safeway, Inc., demonstrating a keen ability to get results.
Since resigning from her position at Safeway in 2008, Margaret formed Bradley-Foley Communications where she helps food and beverage clients develop marketing and public relations strategies.
Margaret and her husband Jim live in the Sonoma County wine country where they make olive oil and grow grapes for their new boutique winery, Petrichor™, featuring Rhone style red wines. They enjoy traveling to Europe and the UK to visit family; gastronomic restaurants; cooking; growing fruits and vegetables in their garden; and foraging for chanterelles, matsutakes, candy caps, and other gifts of nature so that they can entertain guests with the full bounty of their land. Consequently, their two new rescue dogs, Cora and TJ, seem to have adjusted rather quickly to the abundance of leftovers.
Prior to her election to the IACP Board in 2010, Margaret served as the Corporate Relations & Sponsorship Development Committee Co-Chair. She remains actively involved in corporate relations in her current capacity on the Board.